Fundraising Ideas for American Football Clubs

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Are you looking for new ideas to fill up your American football club fundraising events calendar? 21st century lives are busy and, more than ever, our fundraising efforts need to be simple, effective and profitable to help us reach those all-important fundraising goals.

From parents raising funds for school teams to coaches juggling training with organizing football fundraisers for community teams, our shortlist of football fundraising ideas is sure to inspire you.

Fundraising Ideas for American Football Clubs Table of Contents
Click each link for more information:

Fundraising Idea
Fundraising Type
Potential
Time Required
Auction
High
Medium
Sports
Medium
Medium
Sports
High
Medium
Community
Low
High
Online
High
Low
Social
Low
Medium
Challenges
High
Low
Online
High
High
Sell American Football Branded Merch Creating a range of branded team merchandise is surprisingly low cost, with many online businesses able to fulfil your order quickly and easily. Opt for a variety of different items to feature your team logo - from coffee mugs and water bottles to American Football pads, gloves, jerseys and footballs - to appeal to a wider range of customers. Ask for volunteers to sell your products at a merch stall on match days and retail it online to give you the chance to achieve an on-going revenue stream for your team. Pretzel Fundraiser One of America's favourite indulgences, pretzels are sold at concession stands in malls throughout America. Capitalise on the national weakness for this baked treat by partnering a pretzel brand that can provide you with brochures detailing the different pretzels on offer. Each team member can then take a brochure and try to get as many orders as possible (create friendly competition and generate additional revenue by offering a cash prize for the team member who gets the most orders). All the pretzel orders your team manages to take equate to a donation of the difference between the wholesale price (that you pay for the pretzels) and the retail price (that your supporters pay you). You can earn up to 80% profit for this type of fundraiser, so it's definitely worth trying. It's simple, effective and requires no upfront spend. NFL Fundraising Sweepstake Create your own sweepstake event for the next NFL season. Charge a small fee to anyone who wants to be involved and, once they have handed over their entry money, randomly assign them one of the 32 NFL teams. The person assigned the team that triumphs that season wins the competition and gets a prize. Football Themed Quiz Whether you invite people to an event at a physical venue or host this as an online quiz, you can get club members and supporters showing off their knowledge of all things football and NFL, whilst raising money for your club. Maximise your financial return (and make larger teams pay for the extra brains involved) by charging entry fees per person rather than per team. Increase the profits from your event with add-on fundraisers, such as a cash bar and a refreshment stand. Ask for prize donations for a raffle and offer people tickets when they pay their entry fees. "Full Time" Sporting Challenge When you take into account all the commercial breaks and pitch loitering, as well as the live play, the average professional American football game lasts a whopping three hours and twelve minutes. Challenge the individual members of your team and any supporters in your local community to do an activity for this length of time. Whether they take on an obstacle course repeatedly, row upstream, do an exercise routine dressed as a duck or go up and down the stairs continuously for 192 minutes, you can use this time frame as a starting point for a great American football club fundraiser. Selling Advertising Space From pitch-side hoardings to printed logos on match day flyers, the opportunities to link up with local businesses and get their branding in front of supporters on match days are abundant. Take some time to work out what you can offer businesses in return for their dollars and create a Bronze, Silver and Gold style advertising menu, with set costs for each option. It makes it easier to approach people if you have a clear proposition in mind. American Football Taster Day What is it like to be your star player? What does it feel like to be running for a touchdown with a supportive audience cheering you on? What do your team think is the best thing about American football? Share these things and more with your local community (and maybe get a few more members to join) by hosting a taster day for school kids and beginners. Charge a small amount for people to attend and, if your event is running all day, you could sell refreshments to maximise its fundraising potential. Game Day Viewing Event Use your clubhouse or rent a suitable space for a game day screening event. Charge a fee for people to attend, which should easily cover any upfront expenses you may have, and sell drinks and snacks to attendees to increase your event's profitability even further. If your first event is a success you could schedule a series of screenings for next fall, in order to appeal to as many different NFL fans as possible. Peer-to-Peer Fundraising for American Football Clubs Harness the energy and enthusiasm of your team and empower them to ask for donations on your behalf with a peer-to-peer fundraising campaign. This is best organized using sports team management software, so that you can keep track of all fundraising efforts from a single platform, whilst allowing individuals to build their own donation pages, which will resonate more profoundly with their particular networks of family and friends.

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